Podcast: Bjoern Woltermann - CEO of Katalyst: Revolutionizing Fitness with EMS Technology
In this episode, we speak with Bjoern Woltermann, the CEO of Katalyst, about the journey of building a hardware startup and the motivation behind it. Woltermann shares insights on the challenges of hardware development, the importance of creating a reliable product, and the mission-driven approach needed to navigate tough times. He also discusses the potential of Katalyst in improving metabolic health and helping people achieve their fitness goals.
The Casey Adams Show
September 22, 2024
Show Notes
Despite facing challenges in obtaining FDA clearance and developing the necessary technology, Katalyst had a defining moment when they received clearance to offer the product for home use. The company has since focused on customer education through podcasts, YouTube, and partnerships with the medical community. Tune in to learn more about the innovative journey of Katalyst and its impact on the fitness world.
Chapters
00:00 Introduction to Katalyst and Its Technology
10:43 Overcoming Regulatory Hurdles: FDA Approval and Market Entry
23:04 Katalyst: Strength Training and Injury Recovery for Active Individuals
29:21 The Journey of Building a Hardware Business
32:37 Perseverance and Motivation in the Face of Challenges
41:00 The Future Impact on Metabolic Health
44:38 The Power of Podcasting for Customer Education
About the author
